We’re excited to support our client in finding a dedicated Digital Marketing Specialist to join their growing team! Become part of a dynamic environment where your expertise will drive success and impact. Apply today and be an integral part of a company that values your skills and contributions!

Job Responsibilities 

• Design digital media campaigns aligned with business goals and objectives
• Launching and optimizing PPC & SEM campaigns
• Suggest and develop new campaigns across multiple channels
• Assist in empowering the company’s voice through social media communication, campaigns, media buys and influencer initiatives
• Identify and test new marketing channels to meet or exceed established targets.
• Setting measurable goals for campaigns, measuring, analysing and presenting ROI and KPI performance
• Own and develop a cohesive, full-funnel and results-oriented digital campaigns strategy across different channels
• Develop test plans to continually test and refine campaigns
• Ensuring campaigns are delivered on time and within budget
• Collaborate with all marketing members to ensure the digital marketing is in line with the overall marketing strategy
• Report on competitor marketing and market trends to better optimize channels
• Experiment and implement new growth strategies to boost customer acquisition and retention
• Coordinate the creation of digital content (videos, articles and press releases)
• Capture and analyse the appropriate data/metrics and insights to measure the success and optimise campaigns
• Report on campaign performance weekly and monthly to the team lead, gain insights, analyse trends, and identify opportunities for improvement. 

Job Requirements 

• BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plus
• 3+ years experience in digital marketing or paid search, preferably in the financial industry
• Experience setting up and optimizing paid search campaigns to meet campaign objectives (Google Ads – Search, Display, Video, App, Remarketing, and Paid Social – FB for Business, LinkedIn etc.)
• Experience working in analytical, data-driven environments, and the ability to understand and extract audience insights from a variety of tools and data sets (Google Analytics, MixPanel, and similar data analytics platforms)
• Advanced knowledge of Google Analytics and Google Tag Manager
• Hands-on experience setting up tracking of campaigns

Package 

• Attractive remuneration package 
• Corporate fund scheme 
• Discretionary bonus based on company’s and personal performance 
• Discount benefit card 
• Friday Lunch and daily snacks and beverages at the office 
• Yearly Training Budget – Udemy membership per department 
• Training opportunities for growth and personal development 
• Up to 25 days holidays per year